Nikon Announces Coolpix L610 14X zoom Digital Camera Lookalike Canon SX150

The COOLPIX L610 L 14x zoom digital camera  is an easy to use high zoom ratio of new models, equipped with 14 optical zoom lens with a focal range from 25mm to 350mm. Equipped with a variety of features and functionality, allowing users to enjoy a very simple operation to capture images. The COOLPIX L610 built-inhe 16-megapixel backside illuminated CMOS sensor helps conquer challenging lighting conditions for picture-perfect memories. image sensor is a 1.602 million effective pixels backside illuminated CMOS sensor which has high sensitivity and excellent image quality. In accordance withi Nikon, the COOLPIX L610's highly sensitive 16.0-megapixel CMOS sensor lets you shoot with confidence in the most challenging conditions. You'll create brilliant photos and Full HD (1080p) videos in nearly any lighting situation—indoors without a flash. The camera is also equipped with a lens shift Vibration Reduction image stabilization. Target Finding AF ensures your subject is in focus in every frame. Users simply put the camera at the direction of the subject, the camera can automatically identify the subject and focus. In addition, the camera also supports a high quality of recording full HD video.

Newly Announced Nikon Coolpix L610 14x Zoom Digital Camera

The camera has 14 x optical Zoom-Nikkor lens with a focal range from 25mm wide-angle to 350mm telephoto (35mm [135] format equivalent).  It uses 2 aa-size batteries.The suggested retail price is US$249.95. This camera looks like a Canon SX150 12x zoom digital camera. 

Nikon L610 Looks Like the Canon SX150 12x Zoom Digital Camera

Features and Specifications (Source: Nikon USA)

• Type
  Compact Digital Camera
• Effective Pixels
  16.0 million
• Image Sensor
  CMOS
• Sensor Size
  1/2.3 in.
• Total Pixels
  16.79 million (approx.)
• Lens
  14x optical Zoom, NIKKOR ED glass lens
• Lens Focal Length
  4.5-63.0mm (angle of view equivalent to that of 25-350mm lens in 35mm [135] format)
• Lens f/-number
  f/3.3-5.9
• Lens Construction
  11 elements in 10 groups
• Lens Zoom
  14x
• Digital Zoom
  Up to 2x (angle of view equivalent to that of approx. 700mm lens in 35mm [135] format)
• Vibration Reduction
  Lens-shift VR
• Autofocus (AF)
  Contrast-detect TTL AF
• Autofocus (AF) Focus-area selection
  Auto (9-area automatic selection)
  Center
  Face priority
  Manual with 99 focus areas
  Subject tracking
• Focus Range
  [W]: Approx. 1 ft. 8 in. (50 cm.) to infinity
  [T]: Approx. 3 ft. 4 in. (1 m.) to infinity
  Macro close-up mode: Approx. 0.4 in. (1 cm.) to infinity
• Focus Lock
  Yes
• Maximum Autofocus Areas/Points
  99
• Monitor Size
  3.0 in. diagonal
• Monitor Type
  TFT-LCD with Anti-reflection coating
  5-level brightness adjustment
• Monitor Resolution
  460,000-dots
• Monitor Frame coverage (shooting mode)
  96% horizontal (Approx.)
  96% vertical (Approx.)
• Monitor Frame coverage (playback mode)
  96% horizontal (Approx.)
• Storage Media
  SD memory card
  SDHC memory card
  SDXC memory card
• Internal Memory
  Approx. 28MB
• Storage File System
  DCF
  EXIF 2.3
  DPOF MPF compliant
• Storage File formats
  Still pictures: JPEG
  Audio files: WAV
  Movies: MOV (video: MPEG-4 AVC/H.264, audio: AAC monaural)
  3D pictures: MPO
• Movie
  Audio file format: AAC stereo
  Full HD: 1920x1080p / 30fps
  HD: 1280x720p / 30fps
  iFrame® 540: 960x540 / 30fps
  Movie file format: MPEG-4 AVC H.264
  Standard TV: 640x480 / 30fps
• Voice Memo Function
  Yes
• Image Size (pixels)
  4608 x 3456 (16M)
• ISO Sensitivity
  ISO 125-3200
  Auto (auto gain ISO 125-1600)
• Lowest ISO Sensitivity
  125
• Highest ISO Sensitivity
  3200
• Exposure Metering
  256-segment matrix, center-weighted (digital zoom less than 2X)
  Spot (digital zoom 2X or more)
• Exposure Control
  Programmed auto exposure (shutter speed, ND filter selection and ISO sensitivity)
  Flexible program with motion detection
• Exposure Modes
  Programmed Auto
• Scene Modes
  Back Light
  Beach
  Close Up
  Copy
  Dusk/Dawn
  Easy Panorama
  Fireworks Show
  Food
  Landscape
  Museum
  Night Landscape
  Night Portrait
  Party/Indoor
  Pet Portrait
  Portrait
  Snow
  Sports
  Sunset
  3D Photography
• In-Camera Image Editing
  D-Lighting
  Filter Effects
  Quick retouch
  Skin softening
• Exposure Compensation
  ± 2 EV in steps of 1/3
• White Balance
  Auto
  Cloudy
  Daylight
  Flash
  Fluorescent
  Incandescent
  Preset Manual
• Shutter
  Mechanical and CMOS electronic shutter
• Shutter Speed
  1/1600-1 sec. (when ISO sensitivity set to Auto)
  4 sec. (when scene mode is set to Fireworks show)
• Top Continuous Shooting Speed at full resolution
  Up to 4 shots at approx. 1.9 frames per second
• Continuous Shooting Options
  Best Shot Selector
  Continuous
  Multi-shot 16
  Single
• Aperture
  Electronically controlled ND filter (-2.0 AV) insertion
• Self-timer
  10 second duration
• Built-in flash Range (approx.) (ISO sensitivity: Auto)
  [W]: 0.5 to 6.0m (1ft. 8in. to 19ft.)
  [T]: 1.5 to 3.2m (5 ft. to 10 ft.)
• Built-in Flash Control
  TTL auto flash with monitor preflashes
• Built-in Flash
  Yes
• Interface
  Hi-speed USB
• Interface Data transfer protocol
  MTP
  PTP
• Video Output
  NTSC
  PAL
• HDMI Output
  Can be selected from:
  Auto
  480p
  720p
  1080i
• I/O terminal
  Audio/video (A/V) output
  Digital I/O (USB)
  HDMI Mini Connector (HDMI output)
• Supported Languages
  Arabic
  Bengali
  Brazilian Portuguese
  Chinese (Simplified and Traditional)
  Czech
  Danish
  Dutch
  English
  Finnish
  French
  German
  Greek
  Hindi
  Hungarian
  Indonesian
  Italian
  Japanese
  Korean
  Norwegian
  Polish
  Portugese
  Romanian
  Russian
  Spanish
  Swedish
  Tamil
  Thai
  Turkish
  Ukranian
  Vietnamese
• Power Sources
  2 AA-size batteries
• Battery
  AA (Alkaline, NiMH, Oxyride or Lithium)
• Battery / Batteries
  AA (Alkaline, NiMH, Oxyride or Lithium)
• Battery Life (shots per charge)
  AA Alkaline: 120 shotsAA Lithium: 470 shotsEN-MH2: 330 shots*Based on Camera and Imaging Products Association (CIPA) standards for measuring the life of camera batteries. Measured at 23(-/+2)°C (73(-/+4)°F); zoom adjusted with each shot, flash fired with every other shot, image quality set to Normal, image size set to 4608 x 3456 (16M). Battery life may vary depending on shooting interval and length of time menus and images are displayed.
• Tripod Socket
  ¼
• Approx. Dimensions
  Height: 2.7in. (68.4mm)Width: 4.3in. (108mm)Depth: 1.4in. (34.1mm)
  

  Excluding projections. Method of noting dimensions and weight is in accordance with CIPA DCG-005-2009 guideline.
• Approx. Weight
  8.5 oz. (240g)
  

  With battery and SD memory card. Method of noting dimensions and weight is in accordance with CIPA DCG-005-2009 guideline.